Why did Cottonelle change their name to Cashmere?

Question:

Answers:
This is news to me! If they did, I would assume because cashmere is more luxurious to the touch than cotton. They want consumers picturing the softest tissue possible.

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I didn't know they did that.

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I wasn't aware of that change. Their website doesn't say anything about it. It still says Cottonelle.

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